Resources

The Minification of Snack Foods: When Too Big Leads to Too Small

brian Brian Erickson
Portions have been a hang-up of eaters worldwide since the days of fairy tales, as many a kindergartner knows. In case you've forgotten, Goldilocks wanders...

Q&A: Mark Cardwell and Dave Donars on the Magic of Analytics

mark Mark Cardwell
I sat down with Dave Donars, Chief of Research at Cardwell Beach, who asked me some fundamental questions about analytics recently, a topic that we...

Listen to: La Cebolla: Peeling Back the Layers on Univision's Purchase of The Onion, Part Three

I continue my conversation with JJ Shebesta, the former head of video at The Onion, about the challenges facing publishers and media companies in an...

How CMOs at Fortune 1000 Companies Can Adopt Start-Up Thinking

brian Brian Erickson
These days, it seems like everyone and their best friend are hard at work at their start-up. It's become a nationwide trend, as coders, designers,...
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