Tag: Websites

How to Use Livestreaming As An Audience Growth Tool

With the rise of on-demand services, today’s consumers have learned to want more from brands, including rapid delivery, stellar service, and one-of-a-kind offerings at affordable prices. They have similarly high expectations for marketing, demanding creative, thoughtful, interactive and engaging campaigns worth their time. For brands looking to grow their audiences, how can they reach consumers […]

Gracefully degrading your work

There’s a web term you might not have heard before, although you would likely know it when you see it. It’s called graceful degradation, and it works like this: when you visit a website in a modern, standards-compliant web browser, you see all the bells...

What photography can teach us in the digital age

To create something new requires making a series of decisions. When you’re creating, all you are doing is deciding what to leave in or leave out. And it takes discipline to leave the right stuff out. That’s why I love photography. There is no purer...

Talking With—Not At—Your Website

We were intrigued recently by a Medium post from Tomaž Å tolfa of Layer which explored the evolution of what he called “conversational interfaces” from DOS to the desktop trash can to instant messaging to more recent arrivals like SMS and Slack. His...

Companies Are The New Bloggers

Here at Cardwell Beach, we love user experience design. There’s a lot you can learn simply from reading the insights that UX designers gather, whether or not you’re designing a website or a mobile interface. (For example, good UX design emphasizes the...
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