Frontier Airlines

Helping an airline chart a new course

Frontier Airlines is low-cost carrier that serves 54 US destinations and five international destinations.

After we created a series of successful digital ads for Frontier, the airline came to us in need of some branding expertise.

Helping a client see themselves anew

Frontier was exploring a possible merger with another airline and needed some fresh approaches to their branding in order to help their prospective partner see how the brand could evolve.

New routes forward

Frontier ultimately decided not to pursue the merger, but the project proved to be a successful internal exercise, as our well-received exploratories helped Frontier’s leadership chart potential routes for the brand’s future.

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