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Mindset
5 Business Lessons from Kitesurfing
Comparisons between running a business and playing a sport aren’t new. There are lots of different...
How to Survive Trade Show Season, Part One
It’s the beginning of a new year. Time to set a fresh round of quarterly goals, fine-tune your branding, and finally put that new internal strategy into place. Oh, and it’s also trade show season. And with that comes the trade show hangover. Remember the last time you attended CES in Las Vegas, or that […]
Make Your Busiest Season High-Powered
We’ve enjoyed our summer vacations, gotten the kids back to school, and settled back into a familiar work routine. It’s time for what many businesses consider their busy season: the fall, winter, and spring months when we execute on our quarterly goals, fine-tune our annual plans, and assess our progress in the new year. […]
Conquering Chaos Through Communication and Discipline
The dawn of each new year always brings with it unforeseen challenges, opportunities, and questions. But with uncertainty also comes another feeling: anxiety triggered by chaos. When we originally wrote this blog post, it was early 2017 and the country—and, to a large extent, the world—was recovering from a chaotic U.S. presidential election cycle that […]
How CMOs at Fortune 1000 Companies Can Adopt Start-Up Thinking
These days, it seems like everyone and their best friend are hard at work at their start-up. It’s become a nationwide trend, as coders, designers, and entrepreneurs join forces to bring their dreams to life. Many will fail, some will succeed, but along the way, they’ll learn some important lessons about leading teams, managing investors, […]