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User Experience
WordPress, Webflow, Wix. How to decide what’s best for your business.
In today's digital age, having a website for your business or personal brand is essential. There...
Companies Are The New Bloggers
Here at Cardwell Beach, we love user experience design. There’s a lot you can learn simply from reading the insights that UX designers gather, whether or not you’re designing a website or a mobile interface. (For example, good UX design emphasizes the essential business principle of putting the customer first.) But we’ve also noticed something […]
TMI: it’s the web’s shorthand for “too much information”—details we didn’t really need to know, stories that didn’t need to shared publicly, squirm-in-your-seat comments that were probably best left unsaid. But it’s also the current state of the Internet itself: simply too much information, served up too quickly to absorb. This week, we’re looking at […]
3 New Ideas about Usability on the Web
Designing a website for a client or rethinking the way a company or an organization displays information online can become commonplace tasks for marketers. But new ideas on usability, from passwords that are easier to remember but harder to crack to websites that track user frustration levels, are poised to change the way designers and […]
Q&A: Mark Cardwell on Adaptive Versus Responsive Design
Each week, we bring you a perspective on a current issue in marketing, design and sales from a core member of the Cardwell Beach team. This week Matt Hansen interviews me on the differences between responsive and adaptive web design and whether responsive design lives up to the hype. Q: In a nutshell, what is the difference between […]
The Design Process (part 1): Discovery and Research
Everyone wants to see tangible results as quickly as possible; no one wants to start with the abstract. It would be a lot more fun to dive right in and start building a house, but any skilled contractor will refuse to start the project before having a clear understanding of the land’s title, the stability […]
When to Build a Cheap Website
Getting a great deal on your website is not only a badge of honor, but a truly rewarding part of business. A strategic decision not to over-invest in your website and it’s associated marketing services can be instrumental to your business’ success. This begs the question: are you making a decision that will help your […]
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