Tag: Macro Trends

How Inspiration Can Power Your Work

How Inspiration Can Power Your Work

“When inspiration strikes” is an old adage, but it still has some truth. We do work better, in fact, when we’re seized by the moment, struck by an amazing idea, or inspired by a flash of brilliance. But the fact is that inspiration doesn’t visit us on a regular schedule. Often, instead of having a […]
Inside Two Winning Mobile Audience Strategies from Veteran Marketers

Inside Two Winning Mobile Audience Strategies from Veteran Marketers

It’s a mobile world, as the data shows: users spend more time-consuming media on mobile than any other digital platform and spend more of their day looking at smartphone screens than desktop computer screens—and in 2014, more consumers purchased mobile devices than desktop devices for the first time ever. So, at first glance, it would […]